News from The Calorie: The Red Light Green Light Diet

After months of deliberation the UK and the food industry have dialed in an OPTIONAL labeling system for packaged and processed foods. Consumers can now visually scan the aisles more quickly, in search of the illusive (and likely flavorless) quadruple green go for it.

foodlabel

Coke, Pepsi, and Cadbury have already signed on. If those heavy hitters are embracing the option I feel other food concoction concocters will play follow the leader.

First, I love that serving size are clear, as that is often a way consumers are mislead. I think the label is a good step in the general direction of clarity between food processors and consumers… depending on the next step. I am a chocolate confectioner, I rely on the magic interplay of salt, sweet, and fat. Flavor (and health) benefit from unprocessed sources of salt, saturated fat, and yes sweetness.

What is my Point?

Slap one of these labels on a jar of coconut butter (or dark chocolate for that matter) and you will be left with a big red scary sat fat stop sign.

What make Sweet Potatoes Rediculicious... Coconut Butter

What make Sweet Potatoes Rediculicious… Coconut Butter

The same red label you might find on the Hungry Man XXL Backyard BBQ microwave meal.

hungry_man

The former is food, the latter is airline food (for a whole plane). Both are in the red, that doesn’t digest well for me.

Don't worry about the color codes, it is good stuff

Don’t worry about the color codes, it is good stuff

Tip of the Day:

Want label liberation. If you have the chance, go to you Farmers Market. Calories can not be counted, I’ll be here this Tuesday bay area, we can help each other deprocess over some icy chocolate cashew milk.

Trifecta: Fat = Cashew Butter Salt = Pink Himalayan Sweet = Coconut Nectar

Fat = Cashew Butter
Salt = Pink Himalayan
Sweet = Coconut Nectar

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